The family is the most important unit of the society. As part of our social responsibility and promoting the family unit, earlier this week, we were at the Society and
It doesn’t just start and end with media buying. Social Media Marketing (SMM) like any other marketing effort has to be planned to the very last detail to enable
Does Mobile drive Africa? Oh yes it does. With Mobile accounting for 80 percent of internet penetration in Africa, it has in fact leapfrogged the economies of different countries within
Over a decade ago, no one would have projected the impact Social Media would have on the growth of businesses in various sectors around the world. In this present time,
The much anticipated Social Media Week Lagos 2015 (#SMWLagos15) has come and gone, and there were quite a number of key conversations that went on during the week, which featured
Facebook has recently started giving more reasons to marketers for making social network an ideal advertising and research platform. With more than 1 billion users on Facebook worldwide, there is